Robert Duboff is CEO and a founder of HawkPartners. Over his 30 year career, he has worked with clients across virtually all industries and advised senior executives on a full range of marketing issues and initiatives. His focus is on helping clients develop effective marketing and communication strategies, often using research and facilitation tools such as workshops to enable executive decision-making.
From 1999-2001, Rob served as Ernst & Young’s Chief Marketing Officer with responsibility for all marketing activities of the $4 billion enterprise. He also chaired the firm’s Global Marketing Operating Committee. Prior to that, Rob was a Vice President and Board member of Mercer Management Consulting. During his 20 years with the firm, Rob helped launch Mercer’s marketing and market research practice, and led this unit for more than a decade.
Rob co-authored the book, Market Research Matters (Wiley, 2000) and wrote ROI for Marketing: Balancing Accountability with Long-Term Needs for the ANA in 2007. He has also written for such publications as Harvard Business Review (September 2007 and January 2009), Marketing Management, The Advertiser and Across the Board. He chaired the AMA’s first two Marketing Strategy Conferences and is a past-chair of the Board of Directors for the Advertising Research Foundation on which he served for two terms. He is an experienced moderator and teacher who has taught at MIT’s Sloan School, Boston University, Northeastern, Harvard University Extension School and Boston College; as well as having designed, developed and delivered numerous customized executive development programs.
He serves on the Boards of the Boston Book Festival and The Esplanade Association and is an Overseer of the Beth Israel Deaconess Medical Center.
Rob received a B.A. from Amherst College and a J.D. from Harvard Law School.

